Privacy Policy
Your Privacy Matters
At Gander Mountain, we respect your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, and safeguard information when you visit gandermountainofficial.com.
What Information We Collect
Information You Provide
When you contact us through our website, we may collect:
- Name
- Email address
- Message content
- Any other information you voluntarily provide
Automatically Collected Information
When you visit our Website, we automatically collect:
- IP address
- Browser type and version
- Device information
- Pages visited and time spent
- Referring website
- Geographic location (general)
Cookies and Tracking Technologies
We use cookies and similar tracking technologies to enhance your experience. These may include:
- Session cookies
- Persistent cookies
- Analytics cookies
- Advertising cookies (from third-party affiliates)
Use of Information
We use collected information for the following purposes:
- Responding to your inquiries and communications
- Improving our Website and user experience
- Analyzing Website traffic and usage patterns
- Sending promotional communications (with consent)
- Complying with legal obligations
- Preventing fraud and security threats
- Personalizing content and recommendations
Third-Party Disclosure
Affiliate Partners
We participate in affiliate programs with Amazon, Walmart, eBay, and other retailers. When you click affiliate links, these third parties may collect information through their own cookies and tracking technologies.
Analytics Services
We may use third-party analytics services (such as Google Analytics) to understand how visitors use our Website. These services collect information anonymously.
Advertising Partners
Third-party advertising networks may use cookies to display relevant ads based on your browsing activity.
We Do Not Sell Your Personal Information
We do not sell, trade, or rent your personally identifiable information to third parties.
Cookie Usage
What Are Cookies
Cookies are small text files stored on your device that help websites remember your preferences and improve functionality.
Types of Cookies We Use:
- Essential Cookies: Required for website functionality
- Analytics Cookies: Help us understand how visitors use our site
- Advertising Cookies: Used by affiliate partners to track conversions
- Preference Cookies: Remember your settings and preferences
Managing Cookies
You can control cookies through your browser settings. Note that disabling cookies may affect website functionality and your user experience.
External Links
Our Website contains links to third-party websites including:
- Amazon
- Walmart
- eBay
- Gander Outdoors
These websites have their own privacy policies. We are not responsible for the privacy practices or content of external sites. We encourage you to review the privacy policies of any third-party sites you visit.
Security Measures
We implement reasonable security measures to protect your information from unauthorized access, alteration, disclosure, or destruction. However, no internet transmission is completely secure. While we strive to protect your information, we cannot guarantee absolute security.
Security Practices Include:
- Secure data transmission (SSL/TLS encryption)
- Limited access to personal information
- Regular security assessments
- Secure data storage practices
User Rights and Choices
Depending on your location, you may have the following rights:
- Access: Request information about data we hold
- Correction: Request correction of inaccurate information
- Deletion: Request deletion of your personal information
- Opt-Out: Unsubscribe from marketing communications
- Cookie Control: Manage cookie preferences
To exercise these rights, contact us at info@gandermountainofficial.com.
Protection of Minors
Our Website is not intended for children under 18. We do not knowingly collect personal information from children. If you believe we have inadvertently collected information from a child, please contact us immediately.
CCPA Compliance
If you are a California resident, you have specific rights under the California Consumer Privacy Act (CCPA):
- Right to know what personal information is collected
- Right to delete personal information
- Right to opt-out of the sale of personal information
- Right to non-discrimination for exercising privacy rights
To exercise your CCPA rights, contact us at info@gandermountainofficial.com.
GDPR Compliance
If you are located in the European Economic Area (EEA), you have rights under the General Data Protection Regulation (GDPR):
- Right to access your personal data
- Right to rectification
- Right to erasure
- Right to restrict processing
- Right to data portability
- Right to object to processing
For GDPR inquiries, contact info@gandermountainofficial.com.
How Long We Keep Your Information
We retain personal information only as long as necessary to fulfill the purposes outlined in this Privacy Policy or as required by law. When information is no longer needed, we securely delete or anonymize it.
Policy Updates
We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. Changes become effective immediately upon posting to this Website.
We will notify you of significant changes by:
- Posting a notice on our Website
- Updating the “Last Updated” date
- Sending email notification (if applicable)
Your continued use of the Website after changes constitutes acceptance of the updated Privacy Policy.
Privacy Questions
If you have questions about this Privacy Policy or our privacy practices, please contact us:
Email: info@gandermountainofficial.com
For product-specific inquiries or order support, please contact the retailer where you made your purchase.