About Gander Mountain® – 60+ Years of Trusted Outdoor Gear & Equipment

About Gander Mountain®

Six Decades of Outdoor Excellence

Since 1960, Gander Mountain has been more than a brand—it’s been a promise. A promise that when you head into the wilderness, your gear won’t let you down. For over 60 years, hunters, anglers, hikers, and outdoor enthusiasts across America have trusted us to deliver equipment that performs when it matters most.

Gander Mountain Heritage
60+
Years of Excellence
50
States Served
1000s
Products Tested
Millions
Customers Trusted

Built on a Foundation of Trust

Gander Mountain began with a simple idea: outdoor gear should work as hard as the people who use it. What started as a mail-order catalog in a small Wisconsin town grew into one of America’s most recognized outdoor brands. Through decades of change, one thing remained constant—our commitment to quality gear at honest prices.

In 2017, when Camping World acquired the Gander Mountain brand, it wasn’t just a business transaction. It was a pledge to preserve the legacy that generations of outdoor enthusiasts had come to rely on. Today, we continue that tradition, making gear that stands up to real-world conditions, not just marketing claims.

We’ve never chased trends. We don’t redesign products just to sell you the “new” version. When something works, we stick with it. When it can be better, we improve it. That’s how we’ve earned trust for six decades—by putting performance ahead of profit margins.

Our Journey

1960

The Beginning

Gander Mountain founded in Wilmot, Wisconsin, starting as a mail-order catalog serving outdoor enthusiasts across the Midwest.

1980s

Expansion Era

Opened retail stores across America, becoming a household name for hunters, anglers, and outdoor adventurers nationwide.

2017

New Chapter

Camping World acquired the Gander Mountain brand, ensuring the legacy continues and quality gear remains accessible.

Today

Modern Excellence

Available through trusted online retailers and Gander Outdoors stores, we continue serving outdoor enthusiasts with proven gear.

What Defines Us

Tested in Real Conditions

Every product we put our name on has been tested by people who actually use outdoor gear. Not in labs. Not in boardrooms. In forests, on mountains, in rivers, and on hunting stands. If it doesn’t perform there, it doesn’t carry our name.

Honest Pricing, Real Value

Quality outdoor gear shouldn’t require a second mortgage. We believe everyone deserves access to equipment they can trust. That’s why we focus on delivering genuine value—gear that lasts years, not seasons.

Simple, Functional Design

We skip the gimmicks. No unnecessary features that break. No complicated designs that fail in the field. Just straightforward gear built to do one thing exceptionally well—help you enjoy the outdoors.

Easy Access to Trusted Gear

Times have changed since our catalog days, and we’ve changed with them. Today, you’ll find Gander Mountain products through America’s most trusted online retailers—Amazon, Walmart, and eBay. This means faster shipping, easier returns, and the convenience of shopping from home.

We partner with these retailers because they share our commitment to customer service. You get detailed product information, verified customer reviews, and secure purchasing. Whether you’re replacing worn-out boots or outfitting your first camping trip, you’ll find what you need without the hassle.

And for those who prefer to see gear in person, Gander Outdoors retail locations across the country carry our products. Try on boots. Feel the fabric. Test the weight. We believe you should know exactly what you’re getting before you buy.

The Gander Mountain Guarantee

More Than Six Decades of Excellence

For over 60 years, we’ve equipped outdoor enthusiasts across America. From weekend warriors to professional guides, our gear has proven itself in every condition imaginable. We’ve survived because we never compromise on what matters—quality, reliability, and honest value.

  • Trusted by outdoor professionals and guides nationwide
  • Products tested in extreme conditions across all 50 states
  • Clear product information—no marketing fluff
  • Available through America’s most trusted retailers
  • Backed by decades of proven performance

Why Outdoorsmen Choose Us

“In my 30 years as a hunting and fishing guide, I’ve seen every brand come and go. Gander Mountain has stayed consistent. Their gear does what it says it will do, and it holds up season after season. That’s why I recommend it to every client who asks.”

— Robert McCallister
Professional Guide & Outfitter

The Future of Outdoor Excellence

The outdoor world keeps evolving, and so do we. New materials. Better designs. Smarter features. But our core mission never changes: create gear that helps people enjoy the outdoors with confidence. Whether you’re teaching your kids to fish, tracking game in backcountry, or simply enjoying a weekend under the stars, Gander Mountain will be there—just as we have been for over 60 years.

Join Six Decades of Outdoor Tradition

When you choose Gander Mountain, you’re not just buying gear—you’re joining a tradition of outdoor excellence that spans generations. You’re getting equipment tested by professionals, priced fairly, and built to last. Ready to experience the difference?

Explore Our Gear